The internet industry, website technology and web services in general can encompass a huge range of new or previously unheard terminologies, references and acronyms. If you’re new to conducting business online or you’re starting to invest in online marketing and search engine optimisation techniques and strategies we have started to collate a list / glossary of popular […]

Why Do You Need to Perform an Audit? An SEO audit should be performed regularly, audits are generally conducted for website marketing purposes. When Does Your Website Need Auditing? Some specialists recommend that you perform an SEO audit at both the beginning of each web project and every three months of the year or each […]

SEO Copywriters in Queenstown CBD How can I get my website to rank high in search engines? You can start by making the best page on the internet for your topic. Copywriting is creating content which will be used on website, blog and other online media and print type material. Copy is usually used in website content marketing […]

If you haven’t already implemented e-commerce conversion tracking on your website you are not accurately tracking the source of your business sales and enquiries. eCommerce tracking highlights daily, weekly and monthly which advertising campaigns and online marketing activities are generating your business revenue. For the sake of your business and your own peace-of-mind it is […]

Determining how much a website should cost is one of the most frequently asked but rarely answered questions in the website design world. Even now, with millions of websites online, there exists no magic formula for calculating either the cost of a new web site or the cost of a redesign. The link at the […]

We’re afraid not.. it is very unlikely that a new website will simply start generating visitors regardless of how much money you have spent during the design and development stage. Encouraging natural or organic visitors and potential buyers to your site is not easy, it takes knowledge, investment and a lot of time. With the right […]

Analysing website data and statistics helps to grow your audience, brand and increase sales. Investing large sums of money in SEO, content marketing, social media marketing, email newsletters and pay-per-click advertising campaigns require a suitable tool to accurately measure the the effectiveness of your campaigns and the return on your financial investment. Analysing website data will […]

Website content refers to a range of elements in or on your site and pages such as the copy, information, images, infographics and videos etc. Anything which enhances your visitor experience whether they read, watch or view it can be considered ‘content’. Copy content is often outsourced by business owners to specialist SEO Copywriting services. If you don’t regularly […]

Content Marketing in Queenstown Content Marketing, SEO and Social Media Marketing are three fundamental elements of a sustainable online marketing strategy, they work hand in hand. Content Marketing starts with creating great content for your website and sharing it on social media platforms and networks such as Google+, Twitter, LinkedIn, Facebook and Reddit. Marketing Content on Social Media Networks […]

What is an Infographic Design? An infographic design is an alternative and effective method for displaying information and describing processes in visual form. Instead of using copy to provide information or to explain a process you simply use a graphic to say what you want to say. Infographic designs are easy to understand, provide a […]